Bradmille, Yarraville Sod Turning

Sod-Turning Ceremony Celebrates the Start of Bradmill Yarraville’s Transformation

A significant milestone was reached this October at the Bradmill Yarraville site, as Figurehead joined Frasers Property Australia and Rothelowman in marking the beginning of construction for the highly anticipated Pioneer Townhomes. This sod-turning event symbolises the start of a new chapter for the historic site, which once housed a bustling textile manufacturing plant until its closure 17 years ago.

Key representatives from Figurehead, Frasers Property, and Rothelowman gathered to celebrate this milestone, each bringing essential expertise to this ambitious redevelopment. As the builder for the initial stages, Figurehead is honoured to contribute its knowledge and skills to a landmark project set to transform this long-neglected site into a vibrant community.

The Bradmill Pioneer Townhomes are the first residences to be constructed within Bradmill, with 44 homes scheduled for completion by the end of 2025.
These townhomes pay homage to the site’s rich history with thoughtful industrial design details, such as kitchen benches inspired by the steel-framed garment tables once used by Bradmill workers, and industrial-style brushed nickel tapware that nods to the site’s past.

As the construction of Bradmill begins, Figurehead is honoured to play a key role in bringing this vision to life, marking the start of what promises to be an exciting future for Bradmill Yarraville. We forward to continuing their partnership with Frasers Property and Rothelowman, and to sharing more milestones as this transformative project progresses.

To learn more about Bradmill Yarraville, please visit Frasers Property Australia’s Bradmill project page.