The fourth annual Zoe Kennedy Cup has wrapped up for 2025, and it's hard to describe how wonderful and impactful it was.
Back to Moonah Links, this year’s event was more than just a day of golf—it was a powerful celebration of community, generosity, and the lasting impact of Zoe Kennedy’s legacy.

Half a Million Reasons to Keep Fighting

This year’s Zoe Kennedy Cup marked a huge milestone for the Zoe Kennedy Foundation (ZKF), officially pushing total funds raised past $500,000. What started as a small, close-knit effort in memory of Zoe Kennedy has grown into a movement dedicated to funding life-saving asthma research, education, and awareness initiatives.

Zoe’s story is at the heart of this foundation. In 2020, Zoe Kennedy—a vibrant 13-year-old from Geelong—tragically lost her life to a severe asthma attack. Her father, Lach Kennedy, Figurehead’s first employee, was surrounded by colleagues who refused to stand by. Led by Joe Grasso, the Figurehead team, and the Kennedy family, the foundation was born to ensure that other families never have to experience the same loss.

A Day of Golf, Generosity & Community

The Zoe Kennedy Cup has become one of Figurehead’s most anticipated events, bringing together our subbies, clients, consultants, and suppliers for a round of golf that means so much more than just bragging rights.

The day kicked off with perfect conditions and a competitive field ready to take on Moonah Links. A huge thank you to out incredible sponsors. This day wouldn’t be possible without the generosity of our incredible sponsors, who have backed the Zoe Kennedy Cup year after year.

🏆 Major Sponsors:

• Connected Spaces Joinery
• Double Time Plastering

⛳ Hole Sponsors & Event Partners:

• ACI (Australian Civil Industrials)
• All American Draught
• Bluestone Recruitment
• Bourke Air
• Bowens
• Brightway Commercial
• CCM Insurance Group
• Checkpoint
• CityLift Cranes
• Complete Frame Truss
• Connecting Spaces
• Double Time Plastering
• Edgewise
• Figurehead
• Future Golf
• Jumbocorp
• Maxfield
• Oceania Universal
• Pointforce Traffic
• RedBull
• Specialised Plumbing Services
• St Andrews Beach Brewery
• The Local Drop
• William Buck

Post-Golf Event at S. Andrews

After a fantastic day on the course at Moonah Links, the celebrations continued at St. Andrews Beach Brewery, where players, sponsors, and supporters gathered to raise a glass, reflect on the day, and push the fundraising total even higher.

The night kicked off with an insightful update from Dr. Ben McKenzie, who shared the latest progress on AMAX4, a game-changing initiative in asthma research. Dr. McKenzie’s work is helping to drive real-world solutions for asthma sufferers, and thanks to the funds raised through the Zoe Kennedy Foundation, projects like AMAX4 are gaining momentum and making a real impact.

Of course, no post-golf gathering is complete without some great music, and the incredibly talented Mietta set the mood with an outstanding live performance. Good company, great tunes, and plenty of well-earned drinks made for the perfect way to unwind and celebrate another successful event.

The fundraising continued well into the night with plenty of friendly competition at the silent auction and raffles. From the popular "Lucky Pour" wine raffle to the Private Wine Tasting Auction hosted by The Local Drop, there were plenty of ways for attendees to get involved and give back. Thank you to Bunnings Trade who generously donated two famed guernseys for the cause.

A special mention goes to our Event Partner, Maxfield’s Clint Hillas, who generously donated an Exclusive Business Package, helping push our fundraising total past the $500,000 milestone.

The Zoe Kennedy Cup isn’t just about golf—it’s about community, generosity, and making a real difference. As the night wrapped up at St. Andrews, it was clear that Zoe’s legacy continues to inspire action, and the fight against asthma is stronger than ever.

Looking Ahead – We’re Not Done Yet

$500,000 raised is a milestone, but the work isn’t finished. The funds raised at the Zoe Kennedy Cup help to support vital research, drive awareness, and ensure that more young people living with asthma get the care and attention they need.

We are beyond proud of this achievement, but we’re not stopping here. Every dollar raised, every event held, and every conversation started brings us closer to our goal—to make asthma history.

A huge thank you to everyone who joined us for this year’s Zoe Kennedy Cup. Whether you teed off, placed a bid, bought a raffle ticket, or simply spread the word—you are part of this mission.

See you next year, and here’s to another step towards making asthma history.

💜 Event: @maxfield.agency
📷 Photography: @isaacabrooks
🏌️‍♂️ Hosted at: @moonahlinks
🍻 Celebrations at: @sab.brewery